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Image: Supplied While most global automakers focus on expanding their models lineups and entering new markets, the relatively younger brand JETOUR has taken a different approach. Having gained strong local recognition through rapid growth in the Middle East, JETOUR is now leveraging this reputation to drive its global layout. In 2025, JETOUR’s global sales reached 622,590 units, a year on year increase of 9.5% and setting a new annual record. The brand now operates across mor

Image: JETOUR Global Fan Festival On December 20, JETOUR will debut its Global Fan Festival at the Liwa Festival, the Middle East's premier winter desert automotive event. As the Headline Partner, JETOUR will showcase its off-road capabilities, alongside enthusiasts from around the world. “GO WILD GO BEYOND,”the event promises a unique mix of culture, travel, and adventure for the global off-road community and JETOUR fans. With JETOUR’s “Travel+” strategy umfolding globally,